What is ‘profit margin’ and why must it be provided?
What is Margin or Profit Margin?
- The ratio measurement of net earnings from the sale of a product. Amount kept after factoring in total costs.
Why must this be provided?
- ManageMyTraffic will use this information to produce Profit & Loss metrics for Shopping campaigns.
How to determine margin?
- If a product sells for $100.00 and the cost of selling that product is $75.00 dollars then the profit margin is 25% or $25.00 for that product.